The Brief
The brief was to create a proposal for an independent magazine. This included the first issue designed and made as well as a cover series, pitch document and online presence.
The design solution
My magazine proposal focused on the beauty of sports for enjoyment sake instead of the default competitive nature. It promoted movement and wellness and took the viewpoint of giving it a go and trying something new. Filled with experiences, advice and motivation, Scope magazine creates a community for fitness lovers to discover news sports and begin somewhere.
Selection of inside pages from issue 01 of Scope: Calm & Simple
Cover series for Scope magazine
Online presence for Scope magazine. Click the image to view the prototype
Front cover
Close up of cover, showing the paper type
close up of the cover
Opening spread of feature interview about hiking with old friends
Inside spread of two short articles
second and third pages from article on listening to podcasts while walking
